5 Reasons to hire a Realtor®

Thinking of Selling?

5 Reasons It’s Best to Hire a Realtor^®

Hiring a real estate professional is not only the easiest way to sell your home, it’s also the smartest, and we’ll tell you why.

1. Pricing

The fastest and most affordable way to sell your house is to price it correctly. Price too high, and you risk your home’s becoming a stale listing. Price too low, and you lose money. Experienced agents know the nuances of your local market and how to price based on those specifics. By hiring an agent, you’ll ensure you won’t make any emotional home seller mistakes when pricing your home.

2. Negotiating

Selling your home is a major business transaction. The sale process has three significant negotiations: the initial offer, the counter-offer and the Option Period (OP), which includes inspections, financing and requests for concessions/repairs. In other words, time for the Buyers due diligence. You need a skilled and experienced agent/negotiator on your side during these discussions.

3. Exposure

You want your home to get the maximum exposure to the greatest number of potential buyers. An agent will prepare all the marketing materials, coordinate all online and social marketing, host open houses and network regularly with other agents who may have interested buyers.

4. Buyer Perception

The vast majority of potential buyers are going to be represented by an agent of their own. Those who go the For Sale By Owner (FSBO) route can sometimes deter those agents as it can sometimes be a more difficult process.

5. Smooth Sale Process

A full-time professional real estate agent has the knowledge and experience to work through the sale process efficiently, stepping in when there are financing problems, dealing directly with buyers’ objections, keeping everything on track, and facilitating the entire process to a successful, smooth closing.

Do you have a question about real estate? If so, you can email Louise and ask her directly. Send your questions to AskLouise@louisebeard.com.